MBA General Management

MBA General Management

Managing business is a great responsibility which can only be handled effectively when one has required knowledge, skills and experience. Masters in Business Administration (MBA) in general management is a two-year online PG program awarded by the famous Annamalai University. The certification program is recognized by the AICTE, UGC institutions and also the Ministry of HRD, Government of India.

The degree program on marketing management has following objectives:

  • To introduce participants about various business management areas, including legal and economic environments.
  • To educate students about nuances of international business and entrepreneurship.
  • To understand the area of interest of students and specialize them in any one of the HR, Finance, Marketing, Systems or Production.
  • To develop basic communication and business skills.
  • Though examples show them how the concepts work in the real world.


Subjects to be studied in the first year:

  • Principles of Management
  • Financial & Management Accounting
  • Managerial Economics
  • Legal Environment of Business
  • Organisational Behaviour
  • Written Analysis & Communication
  • Business Policy & Strategic Management
  • Research Methodology

Subjects to be studied in the Second year:

  • Management of Financial Services
  • International Finance
  • Financial Analysis and Industrial Financing
  • Management of Funds and Assets
  • Investment, Security and Portfolio Management
  • Strategic Management

Career Prospects

How will you help this MBA program ?
This MBA degree program is meant for those having 0 to 2 years work experience. For those who have not decided the field of specialization in masters in business administration degree, they can opt for general MBA degree. While this course helps you to learn the general aspects of management, skills and legislation you can select two subjects of your interest –marketing, HR, systems, finance or production. This will guide you to choose managerial assignments in any general or specific business area.

Those having MBA qualification in general administration can work as self-employed professionals or run family businesses, where they have to handle a variety of challenges and responsibilities.

Career after doing MBA ?
Students having this degree can expect bright future as this will open up wide job options in several industries across the world. Some of the most prominent industries that offer career prospects for MBA degree students are manufacturing, retail, finance, IT, trading, and such. With this MBA qualification, you can be offered jobs as junior manager, supervisor and subsequently become assistant manager, HR manager and can also manage marketing, systems, finance or production functions, based on your area of interest.